Why Every Business Needs a Social Media Presence: The Importance of Social Media Business Pages2/19/2023 In today's digital age, having an online presence is crucial for businesses to stay relevant and competitive. And when it comes to building an online presence, social media is one of the most powerful tools available. Here are some reasons why every business needs a social media presence Reach a wider audience: Social media platforms have billions of active users, and by having a business page, you can tap into this vast audience. You can use social media to promote your brand, products, and services, and reach potential customers that you may not have been able to reach otherwise Improve customer engagement: Social media allows you to interact with your customers in real-time. You can respond to their comments, questions, and concerns, and show that you care about their feedback. This can help you build stronger relationships with your customers and improve their overall experience. Boost brand recognition: Social media can help you increase your brand's visibility and recognition. By consistently posting quality content, you can establish your brand as an authority in your industry and gain more followers. This can lead to more brand awareness, which can translate into more sales and revenue. Increase website traffic: Social media can be a powerful tool to drive traffic to your website. By sharing links to your website or blog, you can encourage your followers to visit your site and learn more about your business. This can also help with your search engine optimization (SEO) efforts, as social signals are a factor in Google's ranking algorithm. Monitor and manage your online reputation: Social media allows you to monitor what people are saying about your brand online. By regularly checking your mentions and reviews, you can address any negative feedback or complaints and take steps to improve your reputation. Cost-effective marketing: Social media platforms are one of the most cost-effective ways to market your business. Creating a business page on social media is free(contact agency), and you can promote your products or services through organic or paid reach. By running targeted ads on social media, you can reach your ideal customers and increase your ROI. Brand building: Social media is a powerful tool for brand building. By creating a consistent brand voice and posting relevant content, you can establish your brand as an authority in your industry. You can also showcase your products or services and provide behind-the-scenes glimpses of your business to humanize your brand and build a loyal following. Analytics and insights: Social media platforms provide analytics and insights that can help you track your performance and measure your success. You can monitor engagement, reach, and follower growth to identify what's working and what's not, and adjust your strategy accordingly. In conclusion, having a social media presence is essential for businesses of all sizes. It can help you reach a wider audience, improve customer engagement, boost brand recognition, increase website traffic, and monitor your online reputation. So if you haven't already, it's time to create a social media business page and start building your online presence today. Download our Online starter Proposal WhatsApp 052 762 1325 Contact Today
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6 Digital Marketing ideas to boost your Business in 2020 onwardsAre you an online entrepreneur? Or running a small business? or working as a marketing executive of a company? So this is good for you to have an additional ideas or refreshing your knowledge and skills to implement your activity. There are lot of business that having different strategy approach for business campaign to make business presence online and boost their results objective. Today Internet marketing or Digital marketing are essential I every organization. That is why I going to share you this 6 Digital Marketing ideas to boost your Business in 2020 on wards. 1. SOCIAL MEDIA PLATFORMS Today, social media is very essential for a business to strongly approach their online presence and campaign, doing promotion their products and services. More people are on social media long hours than sleeping, if you’re doing an engagement, sharing valuable content and ideas relevant with your business to your audience or potential customers this is the best place to hang out. Whether you are in B2B, B2C. just understand your niche and choose to focus on as follows social media platform like FB,IG,LinkedIn,twitter and etc. 2. COMPELLING CONTENT reation of a compelling content is the best way to attract your audience to stay or follow and subscribe your channels, whether social media or you tube etc. consuming your valuable content ideas that gives an impact with your audience and might be your customer in the future. 3. BLOGGING WITH RELEVANT IN YOUR NICHE There is people still love to read and consumed in articles reading, it’s the best way also to share ideas with content relevant in your niche particularly for those individual are introvert in front of a crowd or camera but has huge ideas. This will help your business to be on the Rank if SEO for applying the right keywords and phrases. Most likely, your customer can easily search and find you in the online presence world. 4. VIDEO MARKETING Now a day’s video are more engageable than an image, it’s more attractive and easy to share your ideas and content. You can really do a video marketing campaign of your products and services with just your mobile phone camera without spending much cost, just you need a mobile, microphone (better audio for Vlogging) and lighting, that’s it. You can have a you tube channel for free and social media business page to share your relevant ideas to your audience, making valuable content to let your audience subscribe and follow you. 5. SEO MARKETING Making content that valuable to your audience, shared to your social media account pages and etc is good but, it’s better to be searchable and visible in the search engine in the internet. To make you on the top rank in your niche searchy, you must have the right keywords, right phrases relevant of your business blog’s, article and even in video tagging. This is working in the long term for your business, so keep it sharing your ideas and apply the right keywords to it. 6. FINDING DIGITAL MARKETING ASSISTANCE
Now a day’s there are some has an online presence in their businesses, but there are some too that has still traditionally applying the old time approach in marketing campaign for their business . Some business owner also has no time, but to hire Digital marketing specialist or consultant to do the task. But for me personally, it’s better finding an assistant to Digital marketing agency for various strategy approaches in Digital marketing campaign for your business for less cost and pay for result. Now a days more Freelancer in this field with an expertise skills and knowledge. For FREE Consultation , connect us here. There are lots of people, marketing agency, small businesses ,small enterprises even the big player in the market , in today’s era in terms of their digital marketing strategies are using different types of marketing strategy and campaign, whether to boost their online presence or promoting the products and services towards their target market. But for me, based on my experienced , my observation as an online marketer, I can guarantee that these top digital marketing strategies are the most effective and could give you a results of what your goals are all about.
Now, here’s are all my Top 6 digital Marketing strategies today
1. Social media For me, this my first and my top among all, as we all knew that the user of social media today is increasing and more convenience, more effective and free to use to boost your online presence. Whether you are into B2B or B2C, it’s your option the best and suitable for your campaign. There’s Facebook, Instagram, LinkedIn, twitter and even tiktok and more. I this platform you can use freely to boost your online presence and promote your products or services using social media marketing strategies by organically or paid ads. 2. Content marketing “Content is king” is originally from an essay Microsoft founder Bill Gates wrote in 1996. In it, he describes the future of the Internet as a marketplace for content. The phrase “content is king” is not new, but because of the increased focus on content marketing strategies. Why? It’s because everywhere are content. There is various form of content that can be used for your marketing campaign, you could be on blogs and article, videos, podcasting, it will depends on your audience or target market geographic, demographics and psychographics. Content marketing are lot of choices of your creativity, it could be persuasive, informative to let your audience do an action, as per your objective.
3.Email marketing
Email marketing is a digital marketing strategy based on sending emails and developing relationships with prospects and customers. An effective email marketing strategy convert prospects into customers, and turn first time buyers into recurring customers. This also has the highest ROI in terms of digital marketing channels. it is the best way also to stay connected with your audience and prospects and be your buyers I the future. 4.SEO positioning SEO typically achieves good results for established companies that produce a significant amount of content. The right choices and used of keywords could lead your content campaign to the highest ranking in search engine and give your more online presence , traffic of your websites and also get more results for your goals. SEO optimizes your website to improve organic search rankings with the hope of increasing sales. SEO also enhances brand awareness and brand authority. 5. Mobile optimization Now a day’s, smartphones are getting more smarter and surpasses the computer in terms of portability, comfortablilty and of course must be adaptability. Mobile optimization is the best ways to make your online presence more capable and reachable by your audience using your website and blogs or content to be adjustable, compatible, optimizable in both desktop and mobile phone . 6. Storytelling Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics or embellishment. Every culture has its own stories or narratives, which are shared as a means of entertainment, education, cultural preservation or instilling moral values.( wikipedia.org) Storytelling is the process of using fact and narrative to communicate something to your audience. Some stories are factual, and some are embellished or improvised in order to better explain the core message. While this definition is pretty specific, stories actually resemble a variety of things.(hubspot.com). Today, this is one of the top strategies in marketing campaign, using brand awareness, and promoting a products and services. Whether its informative and persuasive approach. Author : Benever Junio An Online Affiliates Marketer, digital Marketing Specialist and Entrepreneur Hit here For more Digital Marketing Tips & strategy click here for More Blogs and article topics
More people today are into entrepreneurship, doing a freelancing job with their individual’s skillset into the market they are into, particularly this time of hardship.
But, how about you? Are you one of the thousands individuals looking for an opportunity in line of entrepreneurship or let see an online marketer. Are you working with Startup Company, small enterprises? Or a business that offer a tangible products, services and more to offer in the market in your industry.
But online presence of a businesses and competition is in the raise , businesses is like a game specially in starting to get more leads or potential customers in your business . as we all know that customers are the blood of a business.
So, here’s my 6 proven ways in How to generate more leads in your business 1. Identifying audience or target market. 2. Join goups and forum community 3. Create a compeling content 4. Social media 5. Offer value or giveaway 6. Paid ads
But, let me explain each of this ways in How to generate more leads in your business
1.Identifying audience or target market. To start with your business, firstly you need to think your audience is, your target market. Apply the WHO and WHY, identify their demographics, geographic and psychographics to have the best strategy implementation for you business. 2.Join groups and forum community online community in a particular topics are everywhere, like quora, you can join and ask or answer question in relevant with our business, there are groups in different social media platforms that you cam showcase your business and share what you are doing and into,of course to generate more leads will be the top priority why you are joining.
3.Create a compelling content
To generate more leads, great content will be an advantage, create a persuasive content that grab the attention of your audience and lead them to be your potential customer. Create a valuable content that will be fruitful with your audience 4.Social media Now, once you have all done identifying your target market, joining groups and having a great content? It’s the time to share in social media platform to showcase your credible, great and valuable content to your audience in order get more engagement for your topics or post in social media platforms. My tips: include a link of your landing pages, website or capture pages to get info of your potential customer. And them in your email list as your customer in the future.
5. Offer value or give away
To get more attention and be engaging in the social media, give a valuable content in relevant the solution with their challenges. Create a free ebook ,infographics or video that will be helpful to them as a giveaway In exchange if their info. Be connected them as your subscriber of your email list, engage them with a value.
6. Paid ads
Using this strategy, you must be aware of your budget, plan thoroughly as ROI or ROAS is priority. This include in Google ads, FB ads mostly as in social media platforms amog other. Because of Facebook has more user and highest percentage of people engage daily. This paid ads will help you to generate more leads rocketly as long as you are implemented it right. Author : Benever Junio An online Marketer, digital Marketing Specialist and Entrepreneur Hit here For more Digital Marketing Tips & strategy For me, as an online entrepreneur and online marketer, above as I mentioned are my suggestion and tips as to grow and getting more leads in your business online. These are also proven to all marketers and until now days it’s working and evolving. You can leave a comment section in this blogs below to let me know and improve I the future. More individuals or businesses today are using digital marketing and strongly approach their online presence by using some types of digital marketing, and one the first thing need to do is into (SEO) Search engine optimization. But first what is the definition and how its use to your online presence and affect to it. So, we’ll start with the basics on SEO definition and SEO meaning. The businesses with the best search engine rankings all understand the importance knowing SEO optimization inside and out, but of course they had to master the basics first. SEO Definition: SEO is an acronym that stands for search engine optimization, which is the process of optimizing your website to get organic, or un-paid, traffic from the search engine results page. In other words, SEO meaning involves making certain changes to your website design and content that makes your site more attractive to a search engine. You do this in hopes that the search engine will display your website as a top result on the search engine results page. Top 5 SEO strategies that works for your business 1.Define your niche and audiences To start with your SEO strategy first things first ,you must know your industry or niche audiences. Without knowing your target market and competition is difficult to create your plan and goals. 2. Keywords research and right choices Now , you should do a research for the right keywords use to your website content, blogs and any other content creation platform, to let your websites visibility and rank to higher as much as possible. There some tools are free and trials to use a keyword research for your website and topics. 3. Create content relevant with your niche Without a content creation there’s no sense of making a higher ranking in SEO, you must have contents whether it’s written blogs, articles, social media posting, forum and even videos that could be discoverable that having the right keywords into it. Now a days, SEO could be in any source of online presence platforms that you will be visible. 4. Promote in Social media platforms Promoting your website ad content in social media platforms is a big help and huge advantage for your SEO online presence today; due to most of people are all mobile phone users and all the websites today are mobile friendly. The better mobile friendly your website, the more chances of your right keywords to be searchable 5. Using organic and paid ads There are lots of techniques and strategy to get an organic SEO, there is a social media platform which we can promote and give value to your audiences having the right keywords. You can use blogs, write an article in relevant to your niche, making videos in you tube, join quora, any forum sites to participate. And if you need to have fast result in your SEO, you can use Paid ads by Google ads considering the research of the right keywords, topics and campaign depending your goals and objective. To learn more and need to have online presence? follow us on IG , FBpage, Twitter and LinkeIn @imbenever, imbenever #imbenever (search me on Google search and follow me) Creator |
benever c junio@imbenever Digimarketing freelancer for Digital and social media marketing. Archives
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